WELL OF COURSE, I´M AN ANIMAL

April 17th, 2012

Looking at ASGER JUEL LARSEN'S designs is like downing a triple shot of expresso, the raw energy that oozes from his war history inspired clothes is just - for a lack of a more prudish term - so freaking hot.

Since the day he stole the show with his LCF graduate collection in 2009, Asger has been creating fearless clothes for men and his latest collection is no exception thereof. Using mainly black, grey and red colors, Larsen had his bearded & fierce models march down the runway in leather pants, fur hats, wool jackets and heavy zippers. Any props? Yes, a chainsaw of course.

Asger's fashion label has a wild & unique style and Bast Magazine just had to hunt him down at Copenhagen fashion week where also got some amazing backstage pictures.

asger juel

Tell us about the AW12 collection, what inspired it? It's a "no man's land" of Soviet inspired intensity. I'm focused on tailoring, my main direction is to take the uniform shape and give a street angle. I'm creating both sharp & relaxed silhouettes.

What fabrics are you mostly working with? Right now, British coating wool from the Mid-lands, leather - including quilted leather on jackets. Also, many different knit, heavy zippers and print.

Where does the dark and raw attraction come from? History, more specifically war history, has always been a huge inspiration. Blending that with futuristic or sci-fi elements works very well for me. The post-apocalyptic mood is a creepy but exciting thing to implement as well.

Do your customers need to be brave and fearless like soldiers, or can anyone wear your clothes? My designs can be worn by anyone who wants a little extra testosterone in their wardrobe.

Do you like to shake people up? I don't want my audience to say: "This is aesthetic and beautiful". I would much rather have them lean back in their seats and not really understand what just hit them. I like the element of surprise.

asger juel

Some of your pieces are quite androgynous, is that a part of your process or are you driven by sheer male hormones? I like masculinity and in some ways masculinity becomes feminine. It's not something I do on purpose, but the idea that both men and women can wear my stuff is not a bad thing. Also in these times, girls do dress quite masculine in many ways. Hopefully I'll make a women's collection one day, I think I need a bit more experience before jumping into it though.

The leather, chains and rawness are … well, a tad sexy … do your clothes say "come-hither" ? Of course they do, I'm an animal.

Who (dead or alive) would you invite over for dinner if you could? Adolf Hitler, Winston Churchill and MC Hammer.

What do you think of the fashion scene in Denmark? After I moved to London it has changed dramatically. Street wear labels are really blossoming and they are doing great especially from a commercial point of view. In general, both boys and girls are making an effort and it's good to see.

What does the future hold? A vacation, a hot vacation where I wear nothing but my 80's Bermuda shorts and drink pina colodas all day.

asger juel

Words: Sola // Photos: Polina Vinogradova

Read more about Asger Juel and Copenhagen Fashion Week in Bast Magazine Issue No. 4

REYKJAVÍK FASHION FESTIVAL 2012 – BIRNA

March 23rd, 2012

Born and raised in Iceland, the fashion designer Birna Karen Einarsdóttir, has been living and working in Copenhagen for the past two decades. Two years after graduating from the Copenhagen School of Fashion and Design, she launched her brand BIRNA in the year 2002. With designs that reached a broad customer group the ball quickly started rolling for Birna. She decided to venture into the heart of Vesterbro, Istedgade, and founded her first of two concepts store. Today, her label BIRNA is available in selected shops around Europe and USA. Bast Magazine had the chance to catch up with Birna, whom describes her brand as a strong identity label that combines timeless design with attitude, sharp tailoring, refined details, exclusiveness and comfort. It is exciting to see her designs hit the runway at this years Reykjavík Fashion Festival, as her newest collection, B, represents the beginning of a new direction for her brand.

birna

Does this collection have some influences from any of your past collections? Yes a little. My collections have never changed radically from season to season but they evolve in a way and are at the same time influenced by time – year. The AW12 collection has some influences from my previous work as I think everything is an influence one way or another but still it is different.

What meaning would you say that RFF has for your label? Right now it means extremely much for the brand to participate at RFF. I got a little lost for to many seasons, playing it safe instead of just fallowing my guts and with my new AW12 collection I feel like I can present the BIRNA like it should presented. So, I am very excited about going to Iceland and present the new BIRNA, especially to the Icelandic people.

What do you think about the Reykjavík fashion scene? I live in Copenhagen and I have lived in NY and London and I really think Reykjavik tops all of these cities. There are so few people living in RVK but many of them are so cool that I get amazed every time I am there.

When did you realize you wanted to become a fashion designer? Quite late as I was totally determined to become an actress from the age of 6-20, but when my vocal string broke after the 3^rd operation, I though well ok this is not happening…so I must do something else. I have designed my own clothes since I was quite young and had my grandmother make them for me and then when I moved to Copenhagen I had to start sewing my own clothes as my grandmother was not there. I was quite often stopped on the streets and asked where I had gotten the clothes I was wearing, so after the vocal breakdown I became a designer. However, I still don´t get the fact that I had never thought about becoming a designer before because toady I could not imagine myself doing anything else.

reykjavik fashion festival

What sort of women do you design for? All kinds of women, I don't like to put my designs down in boxes with different stereotypes of women. There are so many different influences in my designs that they fit a very broad customer group and I really like that it is like that. One day, I had a 60-year-old, kind of a Calvin Klein type of women buying the same dress as a 15-year-old punker with piercings everywhere. The dress was neon green and totally tight fitting. That made me happy.

When do you feel the most creative? I think it is mostly when I see terrible dressed women on the streets. My mind immediately starts designing.

What's your favorite part about conceptualizing a design? The Colors and the shapes.

How would you define your personal style? I have so many different styles – all depending on my mood. I can go to work one day in a lace catsuit and the next day in jogging trousers wearing a tie and everything in-between. I don’t dress according to fashion and sometimes I look like a nerd.

What is the best part about being a fashion designer? I am not stuck in the same place at the same time every day- I would die.

birna design

BAST MAGAZINE IN THE ICELANDIC NEWSPAPER MORGUNBLAÐIÐ

March 21st, 2012

morgunblaðið

mbl.is

REYKJAVIK FASHION FESTIVAL 2012 - KALDA

March 16th, 2012

From growing up in a small seaside town in Iceland where fashion could just as easily have been a foreign country, the sisters Katrín Alda and Rebekka have come a long way with their brand KALDA. Guided by modern minimalism and intrigued by opposite elements, their designs have made a lasting impression on the fashion front. The label hit the ground running in 2010 and has since then ceased to slow down. Last summer, their designs launched in the iconic store Liberty of London and since then KALDA has been featured both in the British Vogue and the Swedish Elle. The talented twosome will be showcasing their AW12 collection at his years Reykjavík Fashion Festival and judging from the preview on their Facebook site, they have a stunning collection in store for us. Bast Magazine asked Katrín Alda a few questions about the Reykjavík fashion scene, personal taste and the ultimate fashion goal.

bast magazine Katrín Alda and Rebekka

Is there a story behind your collection? The starting point was Madame Bovary and then it evolved into being about all suppressed wild hearts and their escapism.

What do you think is the best thing about the Reykajvik fashion scene? That it´s totally lawless.

Does your design reflect your personal fashion taste? Yes - I would never make something that I would not were myself.

What are the thrills and chills of doing a fashion show? Doing a fashion show is one of the most rewarding and fun things in the whole process as you get to present the complete picture of both the collection and the brand itself to the viewers. I can´t think of any downsides to it…

If you would bring one trend from the past and incorporate it into your collection, which one would you choose? The chocker! I´ve tried to do it before, but people don´t seem to be in to it…

Which celebrity would you like to dress one day? I don´t really have one…Can I say Natalie Massenet?

What has been the biggest achievement in your career so far? I would say the support system that we have built. It sounds really wanky but I am realizing more and more with every task that comes up how lucky we are to be surrounded by the most incredible people and how our present state would be completely different without them.

Out of all the designers, which one never fails? The ones who did it for the right reason.

On a Saturday morning in Iceland, where are we likely to find you? In my bed or in Vesturbæjarlaugin. It depends on the Friday.

kalda

REYKJAVIK FASHION FESTIVAL 2012 - MUNDI

March 6th, 2012

Guðmundur Hallgrímsson, better known as Mundi, has many creative titles.

Since his debut collection in 2007, this multi-talented young Icelander has certainly made a name for himself as a designer and artist on an international scale. In his fashion designs he incorporates his graphic designer skills and the outcome are explicit garments from abstract graphics and patterns. This is the third time that Mundi designs will hit the runway on Reykjavík Fashion Festival and one thing is certain, it will be quite the show!

Bast Magazine asked Mundi some questions about the life of a designer and what he has in store for us on they runway this year.

mundi

What can we expect to see on the runway at this year's Reykjavík Fashion Festival? A journey through warm and evil knitted graphics in wool and more.

Does this collection have some influences from any of your past collections? I’m continuing making knits and I have taken what I did for last winter to another level.

When did you realize that fashion is your passion? When I did my first piece. It was s knitted hoody, I had been working as a graphic designer so all my work was eater for print or web. It was a great feeling to design something in the computer and then get a piece of clothing that you could touch and wear, and then have other people wear. This made me very passionate to do more.

You have been working as a designer for some years now, does it ever become formulaic? Well yes. But times are changing and the world is changing, I try to do as much as I can on the side so I wont get bored with only doing fashion.

What is the best thing about being a designer in Reykjavík? Well its very quiet during the week witch gives you good space to work and not do something else.

mundi

How does a typical workday for you look like? I wake up at ten/eleven, have coffee, do emails, go to lunch at twelve/one and then I have meetings to four/ five. Design and other stuff I usually do after everyone has left the office around five and then I work until around seven where I go for dinner, which is usually with some good friends. After that it depends if I go back to the office and do more work or just go home and watch a movie. I am usually in bed around one/two in the night. I like the quiet part at the end of the day, when everyone is a sleep.

What are the thrills and chills of doing a fashion show? ohh umm I always have a nightmare before my shows where everything goes terribly wrong, which kind of prepares me for the worst. There is a good amount of thrill in showing the last six months of work to the world.

If you had a time machine what year would you go back to and why? If I had a time machine I would of course go into the future to see what the world will look like in a hundred years!

Out of all the designers, which one never fails? No one ;)

Tell us a secret… eeheemm... I’ve stared working on a computer game.. Don´t tell anyone.

mundi

To learn more about Mundi and his designs click here: www.mundivondi.net

ROSEMARY

February 25th, 2012

A Persian Tale – meet Rosemary, an interesting electronic duo that creates tantalizing music from the heart.

An insisting women’s voice draws you in and covers your skin in goose bumps while the dark haunting disco beats make you want to loose yourself on the nearest dance floor. Rosemary is an Iranian/Danish duo consisting of singer Sahar Pour and producer Lasse Martinussen. Privately, they have been a couple for the past eight years and now they are also a team when it comes to unveiling fascinating stories through intriguing electronic based music.
Bast had a chat with Sahar and Lasse as we wanted to know more about this Iranian/Danish couple whose music has quickly become popular amongst fans, critics and fellow musicians.

rosemary

Why did you guys decide to make music together? Sahar: Our first inspiration for Rosemary comes from the frustration that we felt after the Iranian regime had beaten down the people's revolution back in 2009. We are both very active and concerned with the social and political problems in Iran and felt that we had to involve ourselves even more.

Lasse: I was experimenting with electronic music at the time and had written some lyrics that I needed someone to sing. I asked Sahar, but she completely refused!

Sahar: Well, Lasse has been making music professionally for many years, but I had neither sung nor played music before. I tried to make him find a trained singer to sing for him, I really couldn’t understand why he would want me to do it.

Fortunately, Lasse was persistent enough and Sahar finally gave in – on one condition; that the recordings were erased afterwards.

Lasse: I couldn't imagine anyone but Sahar singing the lyrics. I wanted it to be explosive emotionally and I needed a person who could perform the songs with pure honesty. And that is what Sahar can do.

Sahar: My voice probably isn't your typical female voice and it took me a long time getting used to the fact that I was now a “singer”. The first times someone would introduce me as the singer of Rosemary, I for a moment thought they were talking about someone else.

What is it like, working professionally with your loved one? Lasse: We work extremely well together. It can also get very intense because we have so many feelings involved.

Sahar: Lasse is the “nordic type” in the sense that he is quite calm, cool and more quietly reflective than me. I might be a little more un-controlled and outward. I think this contrast is what binds us together.

Lasse jokingly adds: Not to mention that Sahar is definitely more exotic!

It is obvious that Sahar and Lasse have that certain type of chemistry that gives the fascinating universe of their music its genuineness.

“Whatever is in the heart will come up to the tongue” is an old Persian saying that stands in depressing contrast to the Persia of today as Iran's law forbids women from singing in public.However, Rosemary´s music expresses that whatever is in the heart must be said, making this duo well worth checking out.

You can meet Rosemary at Vega in Copenhagen on March 22 and at Spot Festival in Aarhus in May. And for New York-fans, there might be a surprise in store since the duo will be visiting the city in April.

www.rosemarymusic.net

Words: Tania Haagensen

REYKJAVÍK FASHION FESTIVAL – MILLA SNORRASON

February 24th, 2012

Borghildur Gunnarsdóttir or Hilda as she likes to be called is the designer behind the brand Milla Snorrason. Hilda will be making her debut at this year’s Reykjavík Fashion Festival with the first Milla Snorrason collection.

After finishing her fashion studies at the Icelandic academy of arts in 2009, Hilda moved to London where she worked as a fashion intern for the designers Peter Jensen and Erdem. Recently, she returned back to her roots and is now living in Reykjavík where she is working hard on finishing her first collection. Up until now, she is most known for her colorful high socks and accessories such as wooden glasses so it is exciting to see what she will bring to the runway in march.

Bast Magazine asked Hilda some questions about her inspirations, her design process and the reason behind the name of her label.

milla snorrason Photo: Saga Sig

How would you describe your designs? Classic with a twist. Just kidding. Errr.....I guess it’s a mix of stuff I like so I will try and name those. Exciting color combinations, nature, animals, weirdness and quirky stuff, buttoned up shirts, all sorts of glasses, natural fabrics, clashing prints and I’ve always been completely obsessed with looking at old pictures – particularly from 1920’s-1940’s. Put in a large pot, mix it all together with some coriander and marmalade and you’ll probably have a piece of my clothing. Enjoy it with a nice cuppa tea. Just whatever you do, don’t put it in the toaster!

What was your inspiration for the collection will be showing on the runway at Reykjavík Fashion Festival? Me being really homesick living in London that is lovely but way too big a city for a small town girl like me. So I decided to use Reykjavík as a big part of my inspiration. Then I went to the London College of Fashion library and lost my mind in twenties street style books. And then I started cooking. I’ll stop with the food references now.

milla snorrason

Why the name Milla Snorrason? Because my real name is Borghildur Gunnarsdóttir. I don’t dislike it at all but it’s not very catchy is it? Borghildur design also sounds so horrible and wait till you hear foreigners pronounce it! Milla Snorrason was my great grandmothers sister, she was a total badass fashionista with purple hair. I actually have loads of clothes she made herself. So it seemed right.

From a blank piece of paper to a finished product, what is your process like? Research till the end of time. I think I research every single day in some way. Then it’s sketching combined with fabric searching and trying out color combinations. After that it’s pattern making and finally sewing and styling.

What is your personal style like? These days I’m working on my collection from home and my uniform is baggy jeans, a woolen sweater and my adidas slippers. But I guess my every day style reflects the things I like in fashion, some of which I mentioned in the first answer.

What book would you recommend for every fashion designer? I’m totally blank. Please let me know if you find this book every fashion designer has to read. Actually I think I would dislike it if every fashion designer read the same book. Individuality is what’s exciting. I myself haven’t found a favorite book since I read Life of Pi. I read it so fast that I got seasick of all the rapid eye movement. No joke.

milla snorrason Photos: Hanna Birna Geirmundsdóttir

What artists inspire you? Nature inspires me the most so.........God? Anyways there are too many to count here. But recently I became obsessed with Jean Painlevé and also recently discovered Aðalheiður Eysteinsdóttir who makes amazing sculptures out of wood. And I will forever love Wes Anderson and Andrei Tarkovsky who are of course filmmakers but in my mind the meaning of the word artist is quite wide. Designers Dries Van Noten and Consuelo Castiglioni for Marni. People who are not afraid to be extremely personal in their creations are my favorites and who therefore have very distinct signature style. Oh and I have a huge crush on the talented musician Snorri Helgason.

What was your nickname in school? Bogga proffi. Haha! Nowadays people just call me Hilda.

Where do you go out in Reykjavík? These days I only go out to walk my dog by the sea since I’m in “finishing my collection” -camp. But if I would I think I’d go to Bakkus or Prikið. Or just anywhere I can dance with my friends.

What is your dream as a designer? My dream is to simply BE a designer and have enough success to be able to buy food and pay rent. Please dear almighty fashion god?

If you want to know a little more you can read about her in Bast Magazine Issue no.2 or visit www.millasnorrason.com

REYKJAVIK FASHION FESTIVAL 2012 - HILDUR YEOMAN

February 21st, 2012

She has a natural talent for translating her expressive drawings that have a unique style and beauty about them into clothes or accessories. The Icelandic Hildur Yeoman has been working as a fashion designer and illustrator since 2006 and is now showcasing her designs for the third time at this year’s Reykjavík Fashion Festival.

According to herself drawing is always number one but she has managed to establish a close link between being an illustrator and fashion designer as her illustrations can easily stand on their own or like in many occasions turn into outstanding fashion pieces.

When Hildur's first full clothing line hit the runway at Reykjavik's Fashion Festival last spring, one thing was clear: sweet childhood innocence was turning rebellious. Bast Magazine wanted to get a glimpse into what she has in store for this years show.

hildur yeoman

hildur yeoman 2

What is your vision in the collection you are showing at RFF? I´m finding beauty in elements associated with bad taste and focusing on having the time of my life.

What can we expect to see on the runway? A fun show!

What are the biggest challenges of being a fashion designer in Iceland? Ohhh, where to begin. Import taxes, lack of funding, small market, etc, etc.

What do you think is the most exciting thing in fashion today? The most exciting thing for me is to see Icelandic talent do well abroad, like Ostwald Helgason (fashion label), Kolfinna Kristofersdottir (model) and Saga Sig (photograper) to name a few.

When do you feel the most creative? My job is to be creative all the time. But if I only knew where the good ideas are born, I would just stay there.

This is the third time you participate in RFF, what does it mean to you as a designer? I think of it as a brilliant opportunity to do what I want, to have fun with fashion.

Where do you go out in Reykjavik? I am not loyal to a one particular bar. I go where there are fun people, good drinks and great music.

What are your guilty pleasures? I don´t believe in feeling guilty over pleasures

Tell us a secret…The answer above is a total lie.

hildur yeoman 3

Pictures from Metamorphose, an exhibition by Hildur Yeoman and photographer Saga Sig where Hildur’s colorful design and Saga’s magical photographs are combined in an expressive and vibrant way.

UNNSTEINN FROM RETRO STEFSON

February 20th, 2012

When they were still in elementary school, the Icelandic pop bad Retro Stefson made their public debut back in 2006 at the Icelandic airwaves music festival. Since then critics have praised them for their sound and energetic live performances. After releasing their debut album, Montana, exclusively in Iceland the band’s second album, Kimbabwe was released in Europe last year. Today, Retro Stefson, have made a name for themselves in the Icelandic music scene and have already toured internationally. Bast asked the lead singer, Unnsteinn, a few questions about music and the city life in Reykavik.

RETRO STEFSON

What is the best thing about living in Reykavik? The same as the worst thing: The small size.

How would you describe the music scene? I would describe it as vibrant! I don't even now what it means I've heard so many times when people talk about the music scene here, that I expect to look it up in the dictionary on day and see: Vibrant = Reykjavík music scene

Does the Icelandic government support young upcoming musicians? How? Well we have IMX or The Icelandic Music Export, a government agency that promotes Icelandic music at international festivals and conferences. They also do the Iceland Airwaves Music festival and a conference and give out small funds to Icelandic musicians working or planning to work abroad.

What kind of music style does Retro Stefson have? We do loads of dance music and then everything else that we like.

What matters to you most as a musician? Trying to do something new and innovative.

How do you prepare for concerts? We do sound checks and set lists. And then a lot of stressing out.

Is it possible to make a living of being a musician in Iceland? Yes, if you like bread and water.

Is the nightlife in Reykjavik as crazy as the rumor says? It's pretty crazy. The cool thing is that there aren't really any clubs, so the most popular bars and pubs tend to transform into tiny dance floors after midnight, and that's a fun task for the DJ, to manage the vibe from the tables to the floor. And since you don't pay an entrance-fee, people tend to move between places a lot.

What is your favorite bar? Karamba 4 life...

If you were president for one day what would you do? Go to the White House and meet Barack Obama, and talk about culture and race.

What song never fails? Senseni.

BAST MAGAZINE ON WWW.WEUNITE.DK

February 17th, 2012

An Icelandic connection: Meet the fabulous Bast Magazine girls

by ALISON on Feb 17, 2012 • 14:41No Comments

It’s about time we gave a nod to the girls at Bast, a art and fashion magazine founded by Icelanders in Copenhagen. Meet Sif and Hafrún!

It’s always refreshing to see your city through a fresh perspective. Despite the numerous curative spirits in Copenhagen, I certainly welcomed Bast Magazine when it launched last summer as a superduper connection between Copenhagen and Iceland. I’m insanely curious about Iceland and Icelanders, and even though I’ve never been there, reading Bast is kinda like getting to know Iceland while actually getting to know Copenhageners. They’ve published four issues so far – their latest just just just came out (read it!)-and it features a beautiful mix of interviews, articles, editorials, etc.

I got the chance to ask Sif some questions about what it’s like to start a magazine like Bast.

Why did you guys decide to start Bast Magazine?

We were both at a place in our lives where we wanted to do something new and challenging. We have been living in Copenhagen for years and everyday we see endless talent and inspiring subjects around us that we were both eager to mediate. Therefore, we decided to start our magazine adventure and both being Icelandic we also saw an opportunity of using our knowledge to evoke interest between Icelandic and Danish creative forces.

The outcome is a magazine that is the perfect mixture of interviews, articles, editorials, videos and illustrations and is designed to give our readers the shot of inspiration they seek. We just launched our fourth issue. We are so proud of it and we have gotten better feedback and more readers than we ever dared hope for. We are very excited to start working on our next issue.

Hm, sounds familiar. How did you meet eachother? Got any good tips on meeting a co-founder?

We have both been living in Copenhagen for years and we have been close friends ever since we moved here. We both come from the same town in Iceland so our networks back home and in Copenhagen are somehow entwined. So I guess the answer here is that we are co-founders based on a close friendship.

I think that there is no best way to meet a co-founder; it is just something that happens. Of course networking and all the social media channels are a big help when seeking a co-founder, but I think the most important thing is sharing the same interest and passion as co-founders. That can really bring you far.

What is unique or challenging about being an entrepreneur in creative industries?

New digital technologies have revolutionized the publishing industry and the supply of various low cost digital distribution channels have made the online magazine industry more accessible. These communication channels make the creative industry far more challenging to operate in as generating income becomes more difficult. Therefore I think the biggest challenge for us is to maintain a high level of professionalism in an industry with limited cash flow.

But Bast Magazine is here to stay and we will continue to be true to our vision and continue to mediate all the talent that is out there.

Hey Bast girls, what does your workspace look like?

We have two main “offices”: my living room in Vesterbro and Hafrún’s kitchen in Amager.

We are also frequent guests at local cafés. In the beginning, we rented an office space, but since we are both still studying and have children we soon realized that we didnt have much time to actually use it. Most of our work happens through the computer and we use skype a lot for meetings, interviews etc.

Find more out We Unite here: www.weunite.dk

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INTERVIEWS

WELL OF COURSE, I´M AN ANIMAL

REYKJAVÍK FASHION FESTIVAL 2012 – BIRNA

BAST MAGAZINE IN THE ICELANDIC NEWSPAPER MORGUNBLAÐIÐ

REYKJAVIK FASHION FESTIVAL 2012 - KALDA

REYKJAVIK FASHION FESTIVAL 2012 - MUNDI

ROSEMARY

REYKJAVÍK FASHION FESTIVAL – MILLA SNORRASON

REYKJAVIK FASHION FESTIVAL 2012 - HILDUR YEOMAN

UNNSTEINN FROM RETRO STEFSON

BAST MAGAZINE ON WWW.WEUNITE.DK

An Icelandic connection: Meet the fabulous Bast Magazine girls

It’s about time we gave a nod to the girls at Bast, a art and fashion magazine founded by Icelanders in Copenhagen. Meet Sif and Hafrún!

Why did you guys decide to start Bast Magazine?

Hm, sounds familiar. How did you meet eachother? Got any good tips on meeting a co-founder?

What is unique or challenging about being an entrepreneur in creative industries?

Hey Bast girls, what does your workspace look like?

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INTERVIEWS

An Icelandic connection: Meet the fabulous Bast Magazine girls

It’s about time we gave a nod to the girls at Bast, a art and fashion magazine founded by Icelanders in Copenhagen. Meet Sif and Hafrún!

Why did you guys decide to start Bast Magazine?

Hm, sounds familiar. How did you meet eachother? Got any good tips on meeting a co-founder?

What is unique or challenging about being an entrepreneur in creative industries?

Hey Bast girls, what does your workspace look like?

Pages